If you’re considering an investment in the childcare industry and you’re doing your homework, it won’t take long for you to realize you’ve got some options. There are any number of brand opportunities you could go with, so how do you narrow your choices?
How do you identify top daycare franchises so that when you do make your final selection, it’s a good one?
Let’s look at three important criteria you can use to help in the process.
It’s easy enough for a franchise brand to say they’re the best and beat out the competition. But sooner or later, these claims should be confirmed by outside sources, like industry publications and organizations that are neutral in their assessments and are respected in their own right. Children’s Lighthouse has been singled out as a leading daycare franchise investment by independent experts on more than one occasion.
This year, our opportunity was recognized as one of the very best in the industry by Entrepreneur in the publication’s 43rd annual Franchise 500® list, a distinction that few brands can boast of. The Franchise 500 is accepted as the world’s first, best, and most comprehensive franchise ranking. To be added to this list of elite names, a brand is evaluated using criteria that include training and support, financial strength and stability, size and growth, and more. We’re exceptionally proud of this recognition, not only because it validates all our hard work but because it makes it easier for potential franchisees to see the value of a Children’s Lighthouse investment.
Length of Time in the Franchise Industry
It probably goes without saying that a brand’s longevity says a lot about its worth. Think about some of the giants in franchising that have been around for generations — McDonald’s, Holiday Inn, Baskin-Robbins, to name a few — and you begin to understand how a brand’s history can mean something. We’re not saying that newer brands don’t make valuable contributions and can’t be smart investments; we’re just suggesting that an established brand is often the better one to partner with.
Why is this?
To begin with, established brands have time-tested business models. Processes and procedures have been put in place that make it easier for franchisees to do business, training, and support are clearly defined, and if the corporate team has done its job, brand name recognition is established, making it far easier for you to establish your new business! With well over two decades in the childcare industry, all this and much more comes with a Children’s Lighthouse investment.
The bottom line is a brand is only as successful as its franchisees, which is why, before you make any investment in one, you should talk to some of its current franchise owners — and the better brands will encourage and facilitate this. At Children’s Lighthouse, part of the process of joining our childcare franchise brand is to speak to some of our current franchisees, to find out more about their experiences and to ask them questions about what it means to be part of the Children’s Lighthouse brand family. We’re confident that once you do, you’ll come away with a deeper appreciation for everything a Children’s Lighthouse investment has to offer.
Searching for top daycare franchises? The Children’s Lighthouse brand is an industry leader. To explore our franchise opportunities, get in touch today!